Maddie's Fund Rebrand
Crafted the look and feel for Maddie's Fund rebranding campaign using a creative project management platform to organize their marketing assets and guidelines. With a dynamic brand management platform that centralizes approved content with adaptable brand guidelines and distribution controls, as well as an easy download of a brand handbook.
Project Overview:
With Maddie's Fund growing number of environments and people, a rebrand and brand management were the priority for internal purposes and its external distribution.
Create a centralized location for brand guidelines and other marketing material. Multiple portals to communicate with various audiences and support varying business objectives.
My Role: 
Spearheaded the design and execution and collaborated with stakeholders on the initial concepts of the guide and brand management platform.
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Webdam
View Maddie's Fund content management portal: View Here
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