Hello, I’m Carolina!

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Hello, I’m Carolina! *

A young woman with curly hair smiling, wearing a button-up shirt and a hoodie, against a light background.

My work is in graphic, brand, and visual design, from identity and campaigns to digital visuals. I enjoy creating strong, intentional, flexible, and human visual languages.

With experience in creative, brand, and product spaces, I collaborate with teams to develop clear systems and expressive designs. My background is in visual and graphic design, and I also work in digital and product environments where visuals, usability, and storytelling intersect.

I’m particularly interested in projects involving culture, community, and narrative—through branding, campaigns, events, or content systems. I value craft, detail, and creating well-built, thoughtful work.

When not designing, I explore visual references, work on collage projects, or gather inspiration from art, photography, and daily life.

I’m a versatile designer specializing in brand systems, vector design, and visual storytelling, creating thoughtful, expressive work that connects culture, craft, and clarity.

A woman with short dark hair, wearing a black outfit, striking a confident pose with hands on hips, holding a camera in her right hand, standing in front of a backdrop filled with various logos. A man on the left, with a backpack, is adjusting or operating a camera on a crane or rig.

Areas of Expertise

Jack of all trades, master of your needs.

  • Service Design

  • Strategic Design

  • Interaction Design

  • User Experience

  • Design Research

  • Brand Strategy

  • Organizational Design

  • Collaborative Methods

behind the scenes

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behind the scenes -

Unleashing Creativity and Expertise

I capture every moment of my creative world — from close-up shots of client projects and tutorials to the details and experiments that shape everything I make. I share tips, tricks, and process insights to stay ahead of trends and keep exploring new ideas, always pushing myself to create something fresh.